About Us

Last updated: July 9, 2026

SEO Comets is a free suite of 105 SEO, GEO and content tools built for marketers, bloggers, developers, and site owners around the world who need professional answers without enterprise price tags. No signups, no trial limits, no locked features — every tool is fully functional for everyone, every day.

Our mission

Search visibility shouldn't be gated behind $100-a-month subscriptions. The fundamentals of good SEO — researching what people search for, auditing your pages, fixing technical issues, earning honest links — can all be done with well-built free tools and clear guidance. Our mission is to provide both: the 105 tools in the suite, and the practical, no-fluff guides on our blog that show you exactly how to use them together.

How the tools work (and why that protects you)

Nearly every tool runs directly in your browser. Text you paste, images you optimize, log files you analyze, and backlink exports you audit are processed locally on your device — they are never uploaded to or stored on our servers. Tools that need live data use official public APIs: Google PageSpeed Insights for speed tests, the Chrome UX Report for Core Web Vitals, Google Public DNS for lookups, and live autocomplete feeds for keyword suggestions. This architecture means your confidential data stays yours, and the tools stay fast.

What's inside

Keyword Tools (15 tools) · Content & On-Page (15 tools) · Technical SEO (15 tools) · Speed & Performance (15 tools) · SERP & Social (15 tools) · Links & Authority (15 tools) · Tracking & Utilities (15 tools)

Editorial standards

Our blog is written by a distributed team of SEO practitioners and edited for accuracy and practicality. We only publish evergreen, experience-based guidance, we link to primary sources, and we update articles as search evolves. Estimator tools (keyword difficulty, domain authority, link value) use transparent heuristic formulas and clearly say so — treat them as directional guides, not crawler-backed measurements. Where reliable data simply isn't available in a browser, our tools point you to the best free official source instead of pretending.

How we keep it free

The site is supported by minimal, clearly-labeled advertising. Ads are always marked "Advertisement" and never disguised as content or tool results. That's the entire business model — no data selling, no premium upsells, no paywalls.

Get in touch

Email us at support@zirapp.com — bug reports, tool requests, and plain feedback are all welcome. Many of the tools in this suite exist because a visitor asked for them.