Tracking & Utilities
Rank tracking, ROI math, UTM links and everyday SEO utilities. 15 free tools in this category.
Rank Tracker
Log and chart your keyword positions over time — stored privately in your browser.
Open toolSEO ROI Calculator
Model traffic, conversions and revenue from rankings — and calculate true SEO ROI.
Open toolUTM Campaign URL Builder
Build clean, consistent UTM-tagged URLs for campaign tracking in GA4.
Open toolURL Encoder / Decoder
Encode and decode URLs and query strings safely, with component-level control.
Open toolURL Slug Generator
Convert any title into a clean, SEO-friendly URL slug with custom rules.
Open toolText Case Converter
Convert text between Title Case, sentence case, UPPER, lower, camelCase and more.
Open toolQR Code Generator
Create free QR codes for URLs, text, Wi-Fi and contact info — download as PNG.
Open toolBase64 Encoder / Decoder
Encode and decode Base64 text and data-URIs instantly, with full Unicode support.
Open toolDomain Age Checker
Look up when any domain was registered, updated and when it expires — via live RDAP data.
Open toolJSON Formatter & Validator
Format, validate and minify JSON — with clear error locations. Great for schema debugging.
Open toolPassword Generator
Generate strong random passwords with custom length and character sets — locally, securely.
Open toolWord to HTML Converter
Paste from Word or Google Docs and get clean HTML — junk styles stripped automatically.
Open toolTimestamp Converter
Convert Unix timestamps to human dates and back — seconds or milliseconds, any timezone.
Open toolText Compare (Diff Checker)
Compare two texts side by side with additions and deletions highlighted.
Open toolWhat Is My IP / IP Lookup
See your public IP instantly, or look up any IP’s location, ISP and network.
Open tool